Timeform

TIMEFORM IS A SPORTS DATA AND CONTENT PROVIDER SPECIALISING IN HORSE RACING AND GREYHOUND RACING

We collect, analyse and package data for a broad range of customers. Our skilled team of analysts are globally-renowned for accuracy, credibility and judgement.

Timeform data and content is used in the betting industry, the print and online media and for broadcasting analysis. Clients include The Guardian, At The Races, Weatherbys, William Hill, BetVictor, Independent and Darley, as well as Betfair of course! We have a constantly growing customer base, who are served by products and datasets targeted at a wide range of demographics.

Formed in 1948 and based in Halifax, West Yorkshire (close to Leeds and Manchester), Timeform became a wholly-owned subsidiary of the Betfair Group in 2006.

In recent years, we have embarked on a challenging but inspiring journey to evolve the business into an innovative, digital-first brand with omnichannel revenue streams and diversification potential.

We have significant ambitions across the sports data landscape and we want our customers to feel informed and play smarter across all sports.

The Timeform mobile app, developed in-house in Yorkshire and launched in 2015, is one of the most popular horse racing apps in both the Google Play and iOS stores and significantly increases the reach and opportunities for our brand and data.

The credentials of our analysis are impeccable. We have long been established as the most respected independent assessors of horse racing and our anointing of Frankel as the greatest racehorse of modern times in 2012 was a lead sports story in every national newspaper in the UK.

Timeform has become renowned as a breeding ground for some of the horse racing media’s biggest names, including Racing Post founding editor Graham Rock and current Channel 4 pairing Graham Cunningham and Jamie Lynch, and we regularly provide pundits for analysis on BBC 5Live, At The Races and Racing UK.

Working for Timeform means engaging with like-minded individuals with a passion for sport and an appetite for analytics. Our team are hugely proud of our heritage, but therefore even more determined to also prosper in the digital age.

Working for Timeform is about being excited to present data and content in new ways while indulging a love of sport.