Commercial

THE COMMERCIAL TEAM HOLD A DIVERSE ROLE AT BETFAIR – AND FACE NEW AND EXCITING CHALLENGES EVERY DAY

It’s exciting times here in the Commercial team

We’ve seen the business deliver impressive performance and growth across all products and we’re consistently attracting more customers than ever before.

It’s our job to ensure the company continues on this positive path by making the right decisions for our customers and our business.

As a team, we are responsible for the overall performance of the company, ensuring our strategy is aligned to support the business to achieve the forecasts communicated to the City.

Therefore, we must always have our eyes on the numbers, following what our customers want and need whilst continually planning for the next key sporting event (or big investment decision such as entering a new market).

It’s our job to know what’s going on throughout the business, whether there’s a new product launch to talk about, a new promotional mechanic to trial or if we’re facing a new technological development. We have to always understand how everything’s aligned.

We have a very diverse role at Betfair; every day we’re faced with new and exciting challenges.